Press placement
We place founders and brands in established publications. We find the angle, write the piece and handle the placement. You approve every word before it goes out.
Selected work
Every piece below is live. Each one started as a conversation about what the client wanted to be known for.
Why press
Not for the clipping on the wall. For what happens the moment someone searches your name, right before deciding whether to work with you.
Each piece adds to the one before it. A name that appears in three respected titles reads differently than a name that appears in none.
Whoever searches you today sees whatever chance produced. Coverage lets you shape a large part of that first page yourself.
An introduction lands differently when the person on the other side can look you up and find you in titles they recognise.
Every piece becomes material for your site, your profiles and your proposals. Written once, used for years.
In most markets almost nobody does this properly. That makes the head start larger and cheaper than it looks from the outside.
The hard part is not the placement. It is working out why anyone would write about you at all. That is where every project starts.
Approach
Most agencies sell you slots. We build a position first and then place it, which is why the coverage carries weight instead of merely existing.
Editors receive hundreds of pitches a week and almost all of them lead with the company. We look for the part of your story that is interesting to a reader who has never heard of you, and build everything on that.
You give us an hour in an interview and we take it from there. No blank page, no drafts to repair, no homework. It runs under your name, so you approve every word before it leaves.
We approach editors, follow up and manage the process through to publication. You are told which route we are taking for each piece and whether it is editorial or sponsored, always in advance.
One article is a nice moment. Several, spread across titles your market recognises, is a position. We plan for the second outcome from the start.
Included
No packages and no tiers. Every project is built around what you want to be known for, and quoted before a word is written.
Editorial outlets set their own schedule, so we give you an expected window rather than a promised date. Sponsored placements run to a fixed timeline you know in advance.
You receive a written proposal with the outlets, the scope and the price before anything starts.
In their words
Every review below was given unprompted by a client we placed.
The team really understood how to position my brand. I was very happy with the media exposure we achieved.
EhabCommunication was fast, professional and transparent
The placements gave my brand a much stronger presence and the credibility I was looking for.
ElenaEverything was handled professionally and smoothly
Mediagrow delivered exactly what they promised, from the first message to the final placements.
Ruben OnuhaFounder, Icon Amsterdam
Questions
For sponsored placements, yes. Those run through agreed channels with a fixed scope and timeline, and you know the outlet before you commit. Editorial works differently. Editors decide independently what they publish, so anyone promising guaranteed editorial coverage is either buying sponsored space and calling it editorial, or overpromising. We tell you which route applies to each piece before we start.
Published pieces normally stay live indefinitely, and in practice that is what happens. We cannot promise it, because the publisher owns the page and can restructure or remove content at any time. We provide a copy of every piece and the live link, so you always hold the material yourself.
Coverage in established publications often appears in search results for your name, and that is one of the main reasons clients come to us. What we control is getting the piece published under your name on a site with authority. What we do not control is the ranking. Search engines decide that, they change how they decide it, and no agency can promise a position.
One interview of roughly an hour, plus a review round for each piece. That is it. We write, we pitch and we follow up.
Yes. Most of the publications we work with are international, and we work in English and Dutch.
Contact
You receive a reply within one working day. If we are not the right party for you, we will say so.
